Adaptations in the Franchise Era: 2001-16 (Bloomsbury Adaptation Histories) (Paperback)

Adaptations in the Franchise Era: 2001-16 (Bloomsbury Adaptation Histories) By Kyle Meikle Cover Image
Click on "Ask A Bookseller" to contact us via email for more information about this title.

Description


Adaptations in the Franchise Era re-evaluates adaptation's place in a popular culture marked by the movement of content and audiences across more media borders than ever before. While adaptation has historically been understood as the transfer of stories from one medium to another-more often than not, from novel to film-the growing interconnectedness of media and media industries in the early twenty-first century raises new questions about the form and function of adaptation as both a product and a process. Where does adaptation fit within massive franchises that span pages, stages, screens, and theme parks?

Rising scholar Kyle Meikle illuminates adaptation's enduring and essential role in the rise of franchises in the 2000s and 2010s. During that decade-and-a-half, adaptations set the foundation for multiplexed, multiplied film series, piloted streaming television's forays into original programming, found their way into audiences' hands in apps and video games, and went live in theatrical experiences on Broadway and beyond. The proliferation of adaptations was matched only by a proliferation of adaptation, as fans remixed and remade their favourite franchises online and off-. This volume considers how producers and consumers defined adaptations-and how adaptations defined themselves-through the endless intertextual play of the franchise era.

About the Author


Kyle Meikle is Assistant Professor of Communication and English at the University of Baltimore, USA, and Film Reviews Editor for Adaptation.


Product Details
ISBN: 9781501318726
ISBN-10: 1501318721
Publisher: Bloomsbury Publishing PLC
Publication Date: January 24th, 2019
Pages: 192
Language: English
Series: Bloomsbury Adaptation Histories